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MK2 Mini Cooper & S (Publication No: 20118)


Dated January 1969 Yugoslavia


It was this brochure kindly lent to me by Stefan Sellin of Gemany that made me think of starting this new section. It is a totally standard MK2 Cooper & S brochure however the text is printed in Serbo-Croat. The language of the former Yougslavia.



MK1 Mini Cooper S (Publication No: n/a) Approx 1964 Italian  


I thought all Italian Minis were Innocentis. Well it shows how wrong you can be doesn't it! This brochure courtesy of Andy B is for The Morris Cooper S and is printed in Italian.

   




MK1 Austin Mini Se7en S (Publication No: n/a)


Approx 1959 Dutch


During the 50's and 60's one of the largest non UK networks of BMC dealers was that of Holland. There are a very large number of Dutch brochures around this was one of the first.

    




MK1 Austin Se7en Saloon (Publication No: P 544J / 2286)


Approx 1963-4 Dutch  


This is a good example of the policy BMC had of circulating brochures with no text so the text could be printed localy. Once again this is a Dutch brochure, the graphics are identical to the very common UK released brochure 2286 only the text is all in Dutch.



MK1 Morris Mini Cooper (Publication No: K3664)


Approx 1961-2 Dutch  


Once again a standard UK brochure printed in Britain and then exported for local text.

    




MK1 Morris 850 Saloon (Publication No: 23183)


6/59 Dutch


The initial launch brochure for the Morris 850 as it was called everywhere but in the UK. Yet another "Text change" Clone of the UK one. The funny thing about some of these brochures is that even a layperson like myself can see how the text often clashes with the original graphic style of the brochure. The brochure opposite is a good example of this.



MK1 BMC Morris Cooper 'S' (Publication No: 1084)


1965 Australian


One of the most psychedelic Mini brochures ever produced. This is the Australian S specific brochure from the Mid 60's. I think the Australian S's were among the very best, I think the same about the brochure for it too. Very unusual!

   




MK1 BMC Morris Cooper 'S' (Publication No: 1084)


German Swiss Issue


This copy was sent by Tim Cutts in Germany it gives the detail for the MK1 Germans specification Cooper S. The only real difference between this and the UK issue was the fact that it states an Electronic Tacho was fitted as standard equipment. Shame we never got this in the UK!


The translation of the stamp on the back reads (Thanks to Rico Ferrari)


"General agency for Switzerland Emil Frey AG Motorfahrzeuge Zürich 9 Badenerstrasse 640, Tel:



BMC Range Brochure (Publication No: 2605)


Approx 1968 (UK Forces overseas)


This is a rather unusual brochure in as much as it was published for the sole purpose of advertising the range of BMC Cars to members of the British armed forces serving overseas. All the range are listed but I have only reproduced the introduction and Mini range here.

   





Morris Cooper S Brochure (Publication No: HAG 3000)     


Approx 1963 (German Home Market)


This is an example of a rare brochure, its the first issue of the 1070 Cooper S brochure printed in the German languag for the German home market.






Mini Cooper S Brochure (Publication No: HAG 3000)  

     

Approx 1964 (Italian Home Market)


Another unusual European brochure, this time from Italy. If anything this one has even more emphasis on competition victories than most. Thanks to André Rohrmüller for sending me this copy.


Mini Cooper S Brochure

Aprox 1964 (General Export Market, printed in Britain)


This is a copy of the standard early Cooper S brochure published for the general export market, with no specific national markers. Standard illustrations & text of the period.



Mini Cooper Brochure  (Swedish Language)

Publication No: 631429


A very nice early Swedish brochure for the BMC Mini Cooper. This is interesting in

as much as it is not branded Austin or Morris.


Thanks to Bengt-Olov Andersson for this fabulous copy.



Mini Cooper Brochure  (Swedish Language)

Publication No: 611695


A very nice Swedish version of the brochure for the Morris Mini Cooper.


Thanks to Bengt-Olov Andersson for this fabulous copy.



Mini Cooper & S Brochure  (Swedish Language)

Publication No: 66323


Swedish brochure for the Austin Mini Cooper, the standard Mid 60’s Austin

Cooper & S but in the Swedish language.


Thanks to Bengt-Olov Andersson for the copy.




Mini Cooper Brochure  (Swedish Language)

Publication No: 38633


A very nice early Swedish language brochure for the Austin Mini Cooper.


Thanks to Bengt-Olov Andersson for these fabulous copies.










Mini Cooper Brochure  (US Market)

Publication No: 41835


This is the first version of the US market Austin Cooper Brochure.  The unusual thing is that the car is described as the “Austin 850 Cooper”.

It is of course NOT 850cc but the original “name” that was used in the States & many other non UK markets was the “Mini 850” this was dropped when the “Austin Se7en” & Morris Mini Minor” designations were dropped in the UK market. Thanks to Stuart Watson for this interesting addition.

Mini Cooper & Cooper S MK2  (Swiss Language)

Publication No: 2460 - 5/69


This is another good example of a UK printed brochure that was sent out without text for that to be added locally.  This example is from Switzerland.  Thank you to Tommaso Geronzi for another excellent scan.

Morris range including all Mini Models  (French)

Publication (BL-F 2/73)


A bit later than most brochures this double sider gives details of all the Morris models available in France in 1973.

BL range including all Mini Models  (Belgian)

Publication (No Ref)


A bit later than most brochures this double sider gives details of all the BL models available in Belgium in 1974.

Non UK Brochures
From official BMC Sources all over the globe

In this section I am going to post some of the examples I have of Non UK Mini brochures. In the early days most Non UK brochures were produced locally and bore little or no resemblance to the "official BMC brochures. I find these "local takes" on the mini particularly interesting. By the mid 60's however, all brochures were available direct from BMC either with OR without text. This enables local BMC distributors to have their own region specific brochures printed in local languages at minimal cost.

Any submissions to this section would be greatly appreciated as, as I am sure you will understand my opportunity to purchase Non UK brochures is somewhat limited!


I won't be posting any Innocenti Mini brochures in this section, but if you are looking for innocenti Mini info check out Inno-Mini-World. I am running short on memory and can't see the point of duplicating info already posted elswhere on the web.